Category: Traditional

The 2012 New York International Auto Show [INFOGRAPHIC]

On 04.01.12, In Digital, Emerging, Mobile, Niche, Publicity, Social, Traditional, by

The New York International Auto Show is one of the oldest, most prestigious auto shows in North America. For the last century, through war and depression, prosperity and growth, it has consistently presented the world with new, state-of-the-art concepts. [...]

Social Media: A Machine for Creative Content and Human Engagement [INFOGRAPHIC]

On 01.30.12, In Digital, Emerging, Niche, Reputation, Retention, Social, Traditional, by

The technology that enables social media platforms to run is at the cutting edge of website design and development. The power of social media, though, is in the humanity of its users and the creativity of those users to connect and interact. [...]

Leveraging Event Buzz for Social Media Success

On 01.13.12, In Digital, Mobile, Publicity, Reputation, Social, Traditional, by

The NY Acura Dealers Association demonstrated the power of a full-fledged social media strategy this week through their coverage of the North American International Auto Show. The NY Acura Dealers group sent several Tier10 Marketing representatives to Detroit to provide [...]

Brands on Instagram: Connecting With Photos

On 01.12.12, In Digital, Emerging, Mobile, Social, Traditional, by

With news and images streaming in real-time from the North American International Auto Show, the NY Acura Dealers have opted to employ one of today’s most popular mobile apps: Instagram. Instagram is a mobile-based social network driven by its users sharing photos. [...]

Tier10 Marketing VP of Account Services & Partner Scott Fletcher on Marketing the Modern Auto Dealership

On 12.19.11, In Digital, Emerging, Merchandising, Mobile, Niche, Publicity, Reputation, Retention, Social, Targeted, Traditional, by

We sat down with Tier10 Marketing’s VP of Account Services, Scott Fletcher, to provide some insight into marketing the modern auto dealership, what challenges auto dealership marketers face, and how the industry has evolved with the development of social media [...]

5 Ways to Strengthen Your Copy

On 12.15.11, In Digital, Emerging, Reputation, Social, Traditional, by

Strong, compelling copy has the power to inform, persuade or motivate your readers. It is an invaluable tool that communicates your brand. For a blog, having useful, intelligent copy that provides value is your ultimate goal. If you present such content to your readers, [...]

Why Should I Include Video In My Online Strategy?

On 11.28.11, In Digital, Emerging, Mobile, Niche, Publicity, Reputation, Social, Targeted, Traditional, by

Video content provides the highest level of communication a brand can have with its customer. The fact that video is an SEO-rich asset and mobile access to video has become ubiquitous further drives home the point that if you’re hoping to be competitive online, you must incorporate video. [...]

Tier10 Marketing, Mighty Macs Use Facebook To Maximize Results

On 11.23.11, In Digital, Emerging, Niche, Publicity, Reputation, Social, Traditional, by

The Mighty Macs film uses innovative combination of new and old marketing techniques to become highest grossing film in its category. By promoting the film through local influencer screenings, email and social media marketing [...]

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