Category: Retention

Instagram, Mobile Marketing & The New York Auto Show

Going into an event like the New York International Auto Show, the preeminent mobile-based social network, Instagram, was positioned for traffic better than any other mobile application on the market, especially with its recent release to the Android network the very same week. [...]

Social Media: A Machine for Creative Content and Human Engagement [INFOGRAPHIC]

The technology that enables social media platforms to run is at the cutting edge of website design and development. The power of social media, though, is in the humanity of its users and the creativity of those users to connect and interact. [...]

New York Acura Dealers, Tier10 Marketing to Attend North American International Auto Show

The annual auto show held in Detroit, Michigan at the Cobo Center which is one of the largest of its kind. Tier10 will have access during the industry preview days (January 11–12), uploading video interviews and exclusive photography each day [...]

Tier10 Marketing VP of Account Services & Partner Scott Fletcher on Marketing the Modern Auto Dealership

We sat down with Tier10 Marketing’s VP of Account Services, Scott Fletcher, to provide some insight into marketing the modern auto dealership, what challenges auto dealership marketers face, and how the industry has evolved with the development of social media [...]

An Introduction to Google Webmaster Tools

Google Webmaster Tools is a free resource that enables web managers to better run their sites. It should be used in conjunction with Google AdWords because it provides features that AdWords does not, and vice versa. First, a sitemap needs to [...]

YouTube, Google+ & Your Search Visibility

Last week, Google announced that its latest algorithm change will affect 35% of web searches. This update is a further refinement of “Caffeine” — a high-powered search product that will provide “50% fresher results for the web searches […]”

Automaker Utilizes Facebook as Customer Service Tool

Nissan has initiated a trend that might soon be utilized by many businesses: using their Facebook fan page as a part of their customer service department. They found that more questions that would previously have been asked through their 1-800 numbers are now [...]

Mobile Usage Causes Shift in Consumerism [INFOGRAPHIC]

There has been a massive shift in consumerism, and most of us are contributing to this change without even realizing it. More minutes are now spent on the mobile market than the traditional internet. This means handheld devices are being utilized more than [...]

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