Category: Merchandising

Pinterest for Business: Marketing Your Brand Identity [INFOGRAPHIC]

Content sharing site Pinterest is capturing the interest of social media gurus—and not just because of its rapidly growing user base. Pinterest is turning heads because of the potential value it offers advertisers to help promote their brands. [...]

Tier10 Marketing VP of Account Services & Partner Scott Fletcher on Marketing the Modern Auto Dealership

We sat down with Tier10 Marketing’s VP of Account Services, Scott Fletcher, to provide some insight into marketing the modern auto dealership, what challenges auto dealership marketers face, and how the industry has evolved with the development of social media [...]

An Introduction to Google Webmaster Tools

Google Webmaster Tools is a free resource that enables web managers to better run their sites. It should be used in conjunction with Google AdWords because it provides features that AdWords does not, and vice versa. First, a sitemap needs to [...]

Tier10 Marketing Creative Director Scott Rodgers on Design [VIDEO]

Tier10 Marketing’s Creative Director Scott Rodgers sees the world differently. Whether he’s looking at a print ad, an ad on the side of a passing truck or even the logo on a box of supplies, he’s always looking at the world with a designer’s eye. [...]

Steve Jobs and the Auto Industry

With Steve Job’s resignation, we thought it fit to offer up a tribute, of sorts, to the legendary tech executive as he directly related to the auto industry. Three specific products of note have: changed the way we listen to music, reinvented the way we use [...]

2012 Toyota Camry Launch Campaign Uses Digital Marketing Techniques [VIDEO]

Toyota has introduced the redesigned 7th Generation 2012 Camry. The launch and buildup to the launch was done with an interactive social media campaign. Toyota promoted the reveal through social media outlets, presenting the Camry launch live through a webcast and [...]

Tier10 Marketing Client Featured on USA Today

With 4000+ “Likes” on Facebook and 135+ check-ins, Scott Robinson Honda has established themselves as a leader in automotive social media marketing. Jefferson Graham, of USA Today, interviewed John Pohlig of Scott Robinson Honda about [...]

Auto Success Magazine Names Tier10 Marketing One of the “Top 10 Companies to Watch in 2010”

AutoSuccess Magazine is pleased to shine a spotlight on the companies who, through their vision and vigor, have created enterprises that blaze trails for others to follow. Auto Success Magazine names Tier10 as one of the “Top 10 Companies to Watch in 2010” among an elite [...]

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