Katie Hibson | Tier10lab
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About Katie Hibson

Katie Hibson

Katie Hibson

Contributor

Posts By Katie Hibson

Why the Auto Industry Is Looking Up

February 20, 2013 |

After several years of slumping sales, the auto industry has suddenly found itself perfectly positioned to have a record year of profits. Read More

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A Genius Bar: Coming Soon To A Dealership Near You

February 13, 2013 |

Do you need to finance your new car? Talk to Mike, the salesman. Have a question about the BMW ConnectedDrive feature? Talk to Steven, the guy with “the BMW Genius” on the back of his white polo. Read More

81 total views, no views today

Is Brand Loyalty About to go the Way of Horses and Wagons?

December 5, 2012 |

Traditional brand loyalty among car buyers is slowly becoming obsolete. While consumers in the past stuck with one brand their entire lifetime, consumers today aren’t as steadfast in their dedication to cars. Read More

118 total views, no views today

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